Dr. Gloria Rivera King, Ph.D., LMHC, LMFT

Dr. Gloria Rivera King Ph.D, LMFT, LMHC, CIRT

Office: (321)956-9477
Fax: (321)204-6979
Email: [email protected]

“Se habla Español”

Rates & Insurance

$160 per 45-50 minute session. Fee for service sessions may be extended beyond this at the same rate per hour.

Insurance Accepted:

EAP Accepted:

However, if you have Out of Network Benefits you may have some percentage of my fee covered and will need to call your plan to find out if you have such coverage, and if so, how much of it may be available to you.

Dr. King is a contracted, in network provider for most health insurance plans or employee benefit plans (EAP). She does file insurance claims, however, due to differences in the various insurance policies, clients are required to contact insurance companies themselves to fully understand and be knowledgeable of their coverage benefits. In order to accomplish this, please ask the following questions of your insurance company’s plan:

  • Do I have mental health benefits?
  • Do I have a deductible and does it need to be met before my mental health benefits can begin?
  • What is my co-pay or co-insurance per session?
  • How many visits per calendar year am I allowed? ** Please clarify if you have already had some deducted from the total number allowed if you have seen another mental health provider, including a psychiatrist.
  • Do I need an authorization before I receive services?
  • If an authorization is required, how many sessions are authorized and what are the dates of the authorization?


Insurance co-payments and fee for service payments can be made by cash, check, credit or debit, as well as Health Savings Accounts.  Please note regardless of insurance or fee for service payments, a credit card is required to be on file for all clients.

Cancellation and Missed Appointment Policy:

The mere nature of counseling is unique and personal and every session is essential to the completion of the client’s goals. A missed appointment does not allow for it to be booked on short notice for other clients. Clients are required to give 24 hours notice of cancelation. Reminder calls are not provided and it is the client’s responsibility to remember their appointment time. If you fail to observe this policy, a $50 fee will be charged. This fee is not covered by your insurance. This fee must be paid in full before scheduling another appointment.



"Destiny is not a matter of chance: it's a matter of choice.
It is not thing to be waited for: it's a thing to be achieved."

- William Jennings Bryan

What is a Good Faith Estimate, or the No Surprises Act?

You have the right to receive a “Good Faith Estimate” explaining how much your medical care will cost.

Under the law, health care providers need to give patients who don’t have insurance or who are not using insurance an estimate of the bill for medical items and services.

  • You have the right to receive a Good Faith Estimate for the total expected cost of any non-emergency items or services. This includes related costs like medical tests, prescription drugs, equipment, and hospital fees.
  • Make sure your health care provider gives you a Good Faith Estimate in writing at least 1 business day before your medical service or item. You can also ask your health care provider, and any other provider you choose, for a Good Faith Estimate before you schedule an item or service.
  • If you receive a bill that is at least $400 more than your Good Faith Estimate, you can dispute the bill.

Make sure to save a copy or picture of your Good Faith Estimate. For questions or more information about your right to a Good Faith Estimate, visit www.cms.gov/nosurprises or call 800-985-3059.